Our first guest today is Joe Pulizzi, he is the bestselling author of seven content marketing books. He has founded four companies, including the Content Marketing Institute (CMI), and his newest venture, The Tilt. His podcast series, This Old Marketing with Robert Rose, has generated millions of downloads from over 150 countries.
Today we will be discussing his newest book Content Inc. The audiobook tells How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses. Joe is also the author of the Random Newsletter, delivered to thousand every two weeks. His Foundation, The Orange Effect, delivers speech therapy and technology services to children in 35 states. Follow him on Twitter@JoePulizzi.
Our second guest is David S. Cochran is an exciting young, new author with books that are rapidly rising in popularity! His work has been talked about and seen on major news networks, including Good Day LA and WGN Chicago! When he is not writing, David works as an EMT in Philadelphia, which is why a portion of every BTM book sold will be donated to the Firefighters and EMS Foundation to support First Responders with medical needs.
“Behind the Mask” allows readers to experience the unfiltered, horrific scenarios EMTs and Medics are facing while manning the frontlines during a pandemic. After being sent into the epicenter of the United States twice during this outbreak and working directly alongside FEMA, David shares stories not experienced by many. So follow along with this easy read as he takes you into his journey through the pandemic and shares the unimaginable struggles he and his fellow EMS personnel have been dealing with. A portion of every book sold will be donated to an EMS foundation in an effort to help provide much-needed support to First Responders facing these challenging times.