W4CY & W4Vet 3/31/2022

Lash Fary of Distinctive AssetsOur first guest is Lash Fary he is referred to as the “Gift Guru” or “Sultan of Swag,” Lash consistently conjures up sensational ideas and innovative ways for brands to connect with Hollywood’s elite in order to promote themselves through mind share, as well as traditional and social media platforms. Today he will discuss the 2022 Oscar Distinctive Assets, the LA-based entertainment marketing company credited with transforming celebrity gifting into a bona fide marketing tactic, which will yet again be independently producing their legendary “Everyone Wins” Nominee Gift Bags, which have become the most buzzed-about swag in history!  This year’s top acting and directing nominees such as Will Smith, Andrew Garfield, Denzel Washington, Jessica Chastain, Olivia Colman, Kristen Stewart, J.K. Simmons, Jesse Plemons, Ariana DeBose, Kirsten Dunst, Jane Campion, and Steven Spielberg will be treated to a six-figure gift bag intended to pamper, delight, surprise, and inspire…regardless of whether or not they take home that iconic gold statue.  Give your audience a behind-the-velvet-rope look at the fabulous goods and services these acclaimed stars will be receiving.

The “Everyone Wins” Nominee Gift Bags are NOT affiliated in any way with the OSCARS® or the Academy of Motion Picture Arts & Sciences. A.M.P.A.S. does not award, sponsor, endorse, or provide these gift bags. Neither the Academy nor Distinctive Assets want there to be any association between the “Everyone Wins” Gift Bags and the OSCARS® or the Academy. 

Distinctive Assets has worked exclusively with top award shows including the GRAMMY® Awards, Latin GRAMMYs®, Tony Awards, American Music Awards, BET Awards, Kids’ Choice Awards and Academy of Country Music Awards. Lash took a concept and transformed it into a proven industry standard and bona fide media obsession. With appearances on hundreds of television shows and mentions in thousands of news articles, Lash uses his profile, media clout and reputation to shine a spotlight on brands and causes. For more information go to https://www.distinctiveassets.com/

Our second guest is author and speaker, Nicki Corinne White. Her latest book, BOLD: Living Intentionally In Today’s World shares stories to inspire and challenge us to step out boldly. “Boldness is an attitude of strong confidence in God, such that Godly things are said and done openly without fear of the consequences,” White writes. “A bold life is a decision. How can we be encouraged to make the decision to act boldly today?” Ironically, the book resulted from that life-on-pause period of the pandemic. Feeling frustrated that ministry plans and opportunities seemed to have been hijacked, White went from frustration to prayer and was reminded it’s during the toughest times that we need to live with boldness and intention. Life is short, our opportunities to point others to Jesus are finite. So she began gathering stories of people who stepped out and took a risk to serve God who could serve as examples
of living boldly. That grew into the new book, divided into three sections.
We are first introduced to ordinary men and women who live lives of boldness in large and small ways, then White profiles heroes of the faith in modern centuries whose names we know but whose stories we may not, such as Hudson Taylor, Fanny Crosby, Jim, and Elizabeth Elliott, and Amy Carmichael. For more information or to find out more about asking White to speak for a women’s ministry event, visit her
website nickicorinne.com. More information about Colossians 3:12 Ministries is available at https://col312ministries.com. For review copies of the book or to interview Nicki White, contact Joni Sullivan Baker, Buoyancy PR, at (513) 319-3231
or jbaker@buoyancypr.com.

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