Our guest today is Entrepreneur, Jennifer Corcoran, CEO and Founder of Drop It® of WineRX, the makers of Drop It®. Like many great products, the creation of Drop It® was developed out of a simple desire. Jenny could not enjoy one simple glass of wine without a throbbing headache. The solution was more complex; after 2 years of research, laboratory experiments and successful testing in Napa Valley—Drop It® was launched to the public. The result is an all natural, effective, easy to use, discreet, quick and safe drop that is placed in wine resulting in the ability to enjoy the social, cultural and health benefits of wine without affecting the taste. Drop It® is THE only product in its class that reduces both sulfites and tannins. Roughly 36 Million adults in the United States suffer from some form of wine intolerance. While this is primarily seen in women, men can experience similar issues too.
Some interesting Facts:
• Sulfites and tannins in wine may be the cause of wine headaches or other unpleasant symptoms related to drinking wine. Sulfites are usually lower in red wine and higher in white wine.
• Because wine is perishable, the FDA requires that all wines contain enough sulfites to safely preserve wine through massive storage and distribution channels.
• Tannins (polyphenols) occur naturally in wine. While tannins protect wine, they are higher in red wine and may cause a red wine headache (RWH) .
• Young red wines may be astringent to the palate. Drop It® reduces this astringency by binding to the hydrogen bonds in the tannins causing them to precipitate out.
• Easy to use: 2-4 Drops in a glass of wine, swirl and sip. For more information go to www.dropitwine.com